Insights archive

Demystifying ChatGPT

ChatGPT is an artificial intelligence (AI) technology that successfully combines supervised, transfer and reinforcement...

Home & Hygiene: three innovation drivers and the air quality opportunity

In this whitepaper, Principal Consultant, Cesar Vargas-Razo drills down into three interconnected trends and concerns...

Female nutrition: act now to seize the opportunity

The past decade has seen a marked increase in the availability of nutritional solutions targeting women’s health. In...

Technologies for product personalisation: transforming consumer experience

As digital and physical technologies evolve and mature, new opportunities are emerging for deeper and more meaningful...

Creating health-boosting products

Consumer interest in food and beverage products with functional ingredients that may boost aspects of health such as...

Responsible Consumer Innovation

Sustainability, inclusivity and brand trust are influencing the buying behaviour of consumers across multiple sectors...

Beyond the lab: Why understanding consumer behaviour is vital for R&D insights

Considering the end-user of your new product is a vital component to the success of any innovation and understanding...
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