Searching for Balance - The Science in Design Thinking

03 December, 2020

 11:00AM EDT (4:00PM GMT)

“Success lies in the sweet spot where need, commercial viability and technical enablement converge. Most product failures are linked to problems in one or more of these areas.”

What are the top level questions to address and what does a human-centred approach to system design look like? 

Join Carl Hewett who discusses a more user-centred approach to product development and how to strike the balance between commercial viability, user need and technical feasibility.

Register here for the webinar

Share via:

Haven't found what you were looking for?

Events

We'll be attending various industry events throughout the year.

View the full range here.

Our marketsarrow pointing rightarrow pointing right

Our consultants, scientists and engineers redefine what’s possible and help R&D groups across the medical, industrial, consumer and food and beverage sectors achieve commercial return from their opportunities.

Get in touch

By submitting your details you agree to us holding the personal data you've supplied for the purpose of processing your enquiry. For information about how we handle your data, please read our privacy policy